About
Works
Archive
Haokai Gu is a graphic designer based in New York and Beijing, currently at School of Visual Arts.
He specializes in Identity, Editorial, and Motion designs. You guys will get along if you like Outer Wilds
Email
Instagram
About me
Identity
Brooklyn Film Festival
Terabluto
Pearl River
Editorial
Volume.12
Taoyao 桃夭
Cognoscere
Matisse Calendar
Motion
Blossom
Argent Pixel
Runaway
A Bunch of Random Stuff
Taoyao 桃夭
Seeking Roots originated from an early school project, but grew into a long-term exploration of family memory and lived history. Centered on my grandmother’s experiences, the work reconstructs fragments of everyday life in mid-20th-century Shanghai through interviews, images, and materialresearch.
The project uses editorial design to transform personal remembrance into a shared cultural narrative.
Fall, 2025
Book Design
Under Direction of Elliott Walker